Jd's Insights

💸 How to Earn $100K as a Long Island Real Estate Agent (Without Burning Out)

Written by JD Lenard | Jun 17, 2025 7:00:39 PM

 

Let’s rewind to the day you decided to become a real estate agent on Long Island.

You saw the potential.
You imagined the freedom.
You dreamed about the money.

Then reality hit.

This isn’t HGTV. This is hustle. Especially here—where the beaches are lined with multimillion-dollar homes, and the competition is as thick as rush hour traffic on the LIE.

But what if I told you the path to your first $100,000 isn’t complicated? That you don’t need fancy software, Zillow Flex leads, or a broker who promises the moon.

You need a formula.

🤯 Real Estate Success Looks Simple… Until You Try It

Long Island isn’t short on agents. It’s short on agents who consistently earn six figures.
The question isn’t “Can I do this?”
It’s “What exactly do I need to do?”

The answer? Math. Not magic.

Let’s reverse-engineer a $100K income goal using real Long Island numbers.

🧮 The Formula: $100K ÷ $6,000 = 17 Deals

  • $100,000 = Your annual income goal

  • $6,000 = Average commission per deal on Long Island

  • 17 = Number of closed transactions you need in a year

That’s it.

But 17 deals can still feel like a mountain—unless you know how to break it down.

🔁 The 40-10-1 Rule: A Real Agent’s Conversion Funnel

Here’s the industry average across the Island:

  • 40 conversations →

  • 10 appointments →

  • 1 closed deal

So if you want to close 17 deals, you need:

17 x 40 = 680 conversations per year

📅 Let’s Make That Manageable: 2 Conversations a Day

Divide 680 by 50 working weeks a year, and you're left with:

  • 14 real estate related conversations per week

  • Or just 2 per day

Ask yourself: Can I have two meaningful real estate conversations a day?

If the answer is yes (and it should be), you're on track.

💰 Monthly Motivation: $8,400

Each month of consistent conversations leads to about $8,400 in income.

That’s not just theory, it’s how our agents operate in the field.

So when you’re under the weather one day, or life throws you off your schedule, make it up the next day. Double your convos. Protect the pipeline.

🔄 From Conversations to Contracts

If you follow this plan:

  • 2 conversations/day

  • 14/week

  • You’ll average 3.4 appointments/month

  • Which leads to 1.4 contracts/month

Multiply that over the year, and you’ve built a repeatable, scalable system for income—and sanity.

📈 Case Study: Amanda’s Turnaround

Let me introduce Amanda.

When she joined our team, she had drive but lacked structure. We applied this formula to her daily actions and coached her weekly. Within weeks, her conversion rate doubled from the average 2.5% to over 6%.

And as her skills improved, so did her efficiency:
She dropped from needing 40 conversations per deal… to just 30.

The takeaway?

When you show up consistently, your skills catch up—and then your numbers take off.

👊 Final Thought

You don’t need more leads.
You don’t need another CRM.
You need consistent, focused real estate conversations.

The agents winning on Long Island aren’t the loudest or the flashiest.
They’re the ones working the math.

Start with two convos today.
Your future self—driving east on Sunrise Highway in a paid-off BMW—will thank you.